The Client

The Full Wax Ltd which is a family run business was originally established in 1994.  The Full Wax have been working on aircraft since 2001.

The company currently detail for the majority of VIP clients coming into airports primarily in London and the South East, and anywhere else they are needed, even outside of the UK.

The Brief

The Full Wax needed an easy to manage website to generate new leads for their aircraft detailing business. They noticed a drop in rankings on their existing website and needed a solution that would take the company above the competition for chosen keywords on both desktop and mobile search.

The website required an SSL certificate. Googles new algorithm changes ranked websites with SSL certificated high in search results. Full Wax wanted an easy to control admin area which would allow them to create their own layouts.

The Work

For the Full Wax project we opted for the Divi page builder as this would allow the client to manage their own layouts and use a range of modules which are not available as part of a standard Wordpress install. We installed an ssl certificate and used an existing theme which we heavily modified to match the brand identity of the company.

We optimised the landing pages to ensure high visibility in Google and other major search engines.

The Result

The Full Wax continues to thrive in google and generates new business every week via the website. They have received many compliments on the new design and are extremely pleased with the end result.

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